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ISBN:9781319388195
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ISBN:9781319388270
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ISBN:9781319388317
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ISBN:9781319245382
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ISBN:9781319459710
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ISBN:9781319459185
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The most accessible Krugman/Wells text -- brief, modular, and better than ever in Achieve.
When it comes to learning fundamental economic principles, there are no better guides than Nobel laureate and New York Times columnist Paul Krugman and co-author, Robin Wells. Instead of typical chapters, this version of their text covers the basics of the course through a series of brief “modules,” each focused on a single topic and designed to be read comfortably in one sitting. Whether you’re taking economics as part of your major, as a general education requirement, or as an elective, this text (and it’s online component, SaplingPlus) will help you master the material and integrate economic understanding into your own life.
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Learn MoreTable of Contents
Section 1: Basic Economic Concepts
Module 1: The Study of Economics
Module 2: Models and the Production Possibility Frontier
Module 3: Comparative Advantage and Trade
Module 4: The Circular Flow Diagram
Section 1A: Graphing Appendix
Section 2: Supply and Demand
Module 5: Demand
Module 6: Supply and Equilibrium
Module 7: Changes in Equilibrium
Section 3: Market Efficiency and Government Policy
Module 8: Consumer and Producer Surplus
Module 9: Efficiency and Markets
Module 10: Price Controls (Ceilings and Floors)
Section 4: Elasticity and Law of Demand
Module 11: Defining and Measuring Elasticity
Module 12: Interpreting Price Elasticity of Demand
Module 13: Other Elasticities
Module 14: The Benefits and Costs of Taxation
Section 5: International Trade
Module 15: Gains from Trade
Module 16: Supply, Demand, and International Trade
Section 6: Economics and Decision Making
Module 17: Making Decisions
Module 18: Behavioral Economics
Module 19: Maximizing Utility
Section 7: Production and Costs
Module 20: The Production Function
Module 21: Firm Costs
Module 22: Long-Run Costs and Economies of Scale
Section 8: Market Structure and Perfect Competition
Module 23: Introduction to Market Structure
Module 24: Perfect Competition
Module 25: Graphing Perfect Competition
Module 26: Long-Run Outcomes in Perfect Competition
Section 9: Monopoly
Module 27: Monopoly in Practice
Module 28: Monopoly and Public Policy
Module 29: Price Discrimination
Section 10: Oligopoly and Monopolistic Competition
Module 30: Oligopoly
Module 31: Game Theory
Module 32: Monopolistic Competition
Module 33: Product Differentiation and Advertising
Section 11: Market Failure and the Role of Government
Module 34: Externalities
Module 35: Externalities and Public Policy
Module 36: Public Goods and Common Resources
Section 12: Factor Markets and the Distribution of Income
Module 37: Factor Markets
Module 38: Marginal Productivity Theory
Module 39: The Market for Labor
Module 40: The Economics of the Welfare State