GET FREE SHIPPING!
Use Promo Code SHIPFREE at Step 4 of checkout.
*Free Shipping only applicable to US orders. Restrictions apply.
Media & Culture
Thirteenth EditionRichard Campbell; Christopher Martin; Bettina Fabos; Ron Becker
©2022ISBN:9781319365721
Take notes, add highlights, and download our mobile-friendly e-books.
ISBN:9781319501747
Online course materials that will help you in this class. Includes access to e-book and iClicker Student.
ISBN:9781319365714
Save money with our hole-punched, loose-leaf textbook.
ISBN:9781319244934
Read and study old-school with our bound texts.
ISBN:9781319529291
This package includes Achieve and Paperback.
How well do you understand media as it is today?
From TikTok influencers and Twitter politics to streaming TV and digital deepfakes, Media & Culture helps you understand the connection between the mass media and today’s most significant trends – and makes succeeding in your mass communication course informative, interesting, and entertaining.
E-book
Read online (or offline) with all the highlighting and notetaking tools you need to be successful in this course.
Learn MoreAchieve
Achieve is a single, easy-to-use platform proven to engage students for better course outcomes
Learn MoreTable of Contents
Brief Contents
1. Media, Culture, and Communication: A Critical Approach
Part 1: Interactive Media
2. The Internet and Digital Media
3. Digital Gaming and the Media Playground
Part 2: Sounds and Images
4. Sound Recording and Popular Music
5. Popular Radio and the Origins of Broadcasting
6. Television: From Broadcasting to Streaming
7. Movies and the Power of Images
Part 3: Words and Pictures
8. Newspapers: The Rise and Decline of Modern Journalism
9. Magazines in the Age of Specialization
10. Books and the Power of Print
Part 4: The Business of Mass Media
11. Advertising and Commercial Culture
12. Public Relations and Framing the Message
13. Media Economics and the Global Marketplace
Part 5: Democratic Expression and the Mass Media
14. The Culture of Journalism: Values, Ethics, and Democracy
15. Media Effects and Cultural Approaches to Research
16. Legal Controls and Freedom of Expression
Case Study: A Guide to Identifying Fake News