How well do you understand media today?
From citizen journalism and ChaptGPT to BookTok and Barbenheimer, Campbell’s Media & Culture, Fourteenth Edition, helps you understand the connection between the mass media and today’s most significant trends – and makes succeeding in your mass communication course informative, interesting, and entertaining.
Table of Contents
1 Media, Culture, and Communication: A Critical Approach
Part 1: Interactive Media
2 The Internet, Social Media, and AI
3 Digital Gaming and the Media Playground
Part 2: Sounds and Images
4 Sound Recording and Popular Music
5 Popular Radio and the Origins of Broadcasting
6 Television: From Broadcasting to Streaming
7 Movies and Visual Storytelling
Part 3: Words and Pictures
8 Newspapers and Magazines: From Print to Digital Brands
9 Books and the Power of Print
Part 4: Strategic Communication
10 Advertising and Commercial Culture
11 Public Relations and Framing the Message
Part 5: Democratic Expression and the Mass Media
12 Media Economics and the Global Marketplace
13 The Culture of Journalism: Values, Ethics, and Democracy
14 Why and How to Do Media Research
15 Legal Controls and Freedom of Expression
Case Study: A Guide to Identifying Fake News