ISBN:9781319106874
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ISBN:9781464187315
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ISBN:9781464182518
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Where economics gets down to business
Specifically for economics courses with a business emphasis, Economic Principles: A Business Perspective helps you connect the fundamentals of economics as understood today with the business principles encountered in other courses. It’s filled with global examples and case studies, as well as features that connect economics to business, and can be accompanied by a helpful online study and review system, SaplingPlus.
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Learn MoreTable of Contents
Part I An Introduction to Economics
Chapter 1 The Basics of Economics
1A Appendix: Using Graphs in Economics
Chapter 2 Why We Trade
Production, Trade, and the Global Economy
Part II Foundations of Markets
Chapter 3 Supply and Demand
Determining Prices in a Changing Business Environment
Chapter 4 Elasticity
A Measure of Responsiveness
Chapter 5 Economic Efficiency and the Case for Free Markets
How Price Controls and Taxes Result in Deadweight Loss
Part III Foundations in Government and Finance
Chapter 6 Taxes: An Economic Analysis
Funding Government Spending
Chapter 7 Stocks and Bonds
Financial Markets and Personal Finance
Chapter 7A Appendix: Present Value and the Time Value of Money
Part IV Key Macroeconomic Data
Chapter 8 Real GDP and the Price Level
Measuring the Performance of the Overall Economy
Chapter 9 Unemployment and the Business Cycle
Measuring the Performance of the Labor Market
Part V Long-Run Foundations of Macroeconomics
Chapter 10 Long Run Economic Growth
What Explains the Wealth and Poverty of Nations?
Chapter 11 Saving and Investment: A Macroeconomic Perspective
How Saving Contributes to Economic Growth
Part VI Money and the Monetary System
Chapter 12 The Monetary System
What is Money, and Where Does It Come From?
Chapter 13 Money and the Price Level in the Long Run
The Quantity Theory and the Fisher Effect
Part VII Foundations of Macroeconomics in the Short Run
Chapter 14 Aggregate Supply and Aggregate Demand
A Model of the Business Cycle
Chapter 15 Monetary Policy
How the Fed Tries to Stabilize the Economy
Chapter 16 Fiscal Policy
The Impact of Government Spending and Taxes on GDP
Part VIII Special Topics in Macroeconomics
Chapter 17 The Aggregate Expenditure Model
A Fixed Price–Level Model of the Economy
Chapter 18 The Role of Expectations in Macroeconomics
Inflation, Unemployment, and Monetary Policy
Part IX Foundations of Global Trade
Chapter 19 International Trade
Doing Business across Borders
Chapter 20 Foreign Exchange Markets
Doing Business in Multiple Currencies
Chapter 21 International Finance
The Macroeconomics of Exchange Rates and the Balance of Payments